Martin Nethercutt

Singer | Writer | Producer | Musician

Martin Nethercutt is a German-American entrepreneur, musician, and multimedia producer known for his diverse contributions to music, digital media, and creative branding.

Early Life and Education

Born in 1961 in Kassel, Germany, Martin grew up in a bilingual household with an American father and German mother. He graduated from Albert Schweitzer Schule in 1981, majoring in English and Political Science, and later completed studies in Business English and Social Economics in 1983. After completing his mandatory military service in 1986, he worked as a forwarding agent and customs broker in Munich, Germany.

Music Career

Martin’s passion for music led him to become a sought-after commercial singer and composer in the European music industry. He lent his voice to blockbuster films such as Fletch, Top Gun, and Beverly Hills Cop, working with renowned producer Harold Faltermeyer. His distinctive voice became recognizable in advertisements for brands like Burger King, Lufthansa, and Rothman’s Cigarettes. 

In the late 1980s, Martin collaborated with composer Michael Hofmann de Boer on the song “Into Paradise,” which gained attention after being featured in a 1991 German film and a 1996 BMW commercial. The song remained unidentified for years until it was rediscovered and confirmed in 2024. 

Multimedia and Business Ventures

In 1997, Martin co-founded McCartney Multimedia, Inc. with his wife, Ruth McCartney. The company specializes in digital branding, web development, and multimedia production, serving clients ranging from small businesses to Fortune 500 companies. Martin also established McCartney Studios in 2005 and McCartney Times, a Beatles-focused news blog, in 2015. He continues to lead creative strategies and technological expansions for the McCartney brand and its clients. 

Personal Life

Martin resides in Playa del Rey, California, with his wife and business partner, Ruth McCartney. He is known for his love of music, cats, and innovative multimedia storytelling.

In 2011, Martin finished his long overdue musical project GEIST.
Over the last decade Martin has been working on this musical concept album. While he was composing the songs and crafting the lyrics, it dawned on him that he was about to embark on a “spiritual Rock’n Roll journey” himself. The lyrics and melodies started to create their universe.
All Martin had to do was capture it. The result was a classic rock masterpiece. After combining over 19,000 music files the album was mixed by Niko Bolas at Capitol Records and mastered in Nashville by Richard Dodd.

GEIST Book Of Mirrors is currently available on iTunes.

During the pandemic of 2020, Martin wrote and produced The Book of Shadows, where we ere introduced to the life and spiritual struggles of the protagonist, Martin Cole. An entire 25 story videos were produced, and you can follow the story here.

Currently, Martin is working on the final piece of the triptych, The Book of Light, which is projected to be completed in early 2027.
For many years, Martin has worked as a voice over artist for countless brands. As a native German speaker you may have heard some of his work.

For a voice sampler of his recent work, please click here.